@gemic

Markets are made up of real people. Forward-looking companies partner with us to reimagine their role in people's lives.

 New York + Helsinki
gemic.com
Joined April 2009
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  • Followers376
2Media
Cracking the cultural code of #wearables - hopefully additive perspective to thoughtful @gemic talk #epiconference stripepartners.com/cultural-…
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"Do you like time?" - lovely #epiconference presentation on time from @gemic
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People who most complain about Time have a hard time reflecting on it; so how to research? @gemic #epiconference
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ethnographic research on wearables & age-old explorations about what human could/should be #epiconference @gemic
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Our Managing Partner Johannes Suikkanen discussing the future of visual entertainment at #Berlinale2016 #Audi
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Still a few weeks to apply for a Gemic internship: ow.ly/XBwAi
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Passionate interdisciplinarian with an itch to become the next strategy & innovation superstar? Apply here: ow.ly/WckAx
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Helsingin Sanomat (@hsfi) ran a piece on us today. In Finnish: ow.ly/TNgB0
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Gemic's Sakari Tamminen on innovation anthropology, value, and branding: ow.ly/rgKbz
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.@alfrehn For your viewing pleasure, we're happy to announce that our site is now responsive gemic.com/

Gemic: Who we are

Gemic is a global strategy and innovation consultancy. We believe discovering the truth unites teams, sharpens focus, and drives strategic execution.

gemic.com
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Two days left to apply for our Autumn Internships: ow.ly/lZ8II
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Customer data needs context.To utilize it, you need to understand what customers are really trying to achieve: ow.ly/lZ8ri
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Understanding human beings is the starting point of business: ow.ly/lR263

Being Digital Demands You Be More Human

In a hyper-connected world, you can never be cold to a customer.

hbr.org
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Even in 2020, just collecting 'hard' data will not be enough for successful marketing: ow.ly/lt1sr

A Futurist Looks at the Future of Marketing

Insights from Gerd Leonhard on the marketing trends you should be paying attention to now.

hbr.org
Call for Interns: We are looking for students of social science, business and design: ow.ly/lsl3Z
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Our Managing Partner preparing for an all-important Finnish-rules baseball match. – at Helsinki, Finland
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What is 'dirt'? Is it dangerous? ow.ly/lgPg9

Some of My Best Friends Are Germs (Published 2013)

Medicine used to be obsessed with eradicating the tiny bugs that live within us. Now we’re beginning to understand all the ways they keep us healthy.

nytimes.com
Big data by itself cannot solve all problems: ow.ly/lewGQ
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Is China a 'subsidy-economy'?: ow.ly/l0xGj
Nokia is clearly onto something here - looks like a great value proposition for the emerging markets: ow.ly/kTzwK
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