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A ridiculously rich, fun conversation with @jasonfried, co-founder of @37signals (maker of @basecamp)
0:00 Figure out what DOESN'T matter
0:35 Sponsor: Small Pond Productions
1:04 Welcome & introducing Jason Fried
1:39 "Enough" vs "more"
2:03 AI as a technology vs. the product you build
3:35 Using AI "well": lowering the barrier to build
5:43 Adding a rung to the ladder
6:37 Deciding what NOT to build
8:27 Design inspiration from real-life
11:58 Deconstructing "feel": Human-centered design
14:53 37signals has no brand guidelines
15:48 No gamification, dark patterns, or growth hacking
18:19 When customer needs diverge from your vision
22:54 Tuning out LinkedIn/Twitter noise
26:20 Starting 37signals again today with AI tools
28:28 Where to find Jason and Basecamp
29:27 Outro
Most software is designed to trap you.
More time, more clicks, more "engagement."
.@jasonfried builds the exact opposite...on purpose.
A ridiculously rich, fun conversation with @jasonfried, co-founder of @37signals (maker of @basecamp)
0:00 Figure out what DOESN'T matter
0:35 Sponsor: Small Pond Productions
1:04 Welcome & introducing Jason Fried
1:39 "Enough" vs "more"
2:03 AI as a technology vs. the product you build
3:35 Using AI "well": lowering the barrier to build
5:43 Adding a rung to the ladder
6:37 Deciding what NOT to build
8:27 Design inspiration from real-life
11:58 Deconstructing "feel": Human-centered design
14:53 37signals has no brand guidelines
15:48 No gamification, dark patterns, or growth hacking
18:19 When customer needs diverge from your vision
22:54 Tuning out LinkedIn/Twitter noise
26:20 Starting 37signals again today with AI tools
28:28 Where to find Jason and Basecamp
29:27 Outro
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What if the opportunity that changes your life begins with something you never intended to build?
In the latest episode of The ProGuide, I talk with Paula Blankenship, the entrepreneur Forbes dubbed the “Queen of Paint.”
Paula began at her kitchen table, mixing chalk paint and selling it on eBay while her teenage son packed the boxes. That small experiment eventually grew into a company generating tens of millions of dollars a year.
In our conversation, Paula shares how she:
• Used Facebook as her own version of QVC
• Built a direct-to-consumer brand instead of relying on retail
• Turned customer education into a competitive advantage
• Learned the importance of owning the customer relationship
• Expanded into U.S.-based manufacturing
• Created an employee-owned company designed to outlast its founder
But this episode is about more than paint. It’s about recognizing the opportunity in front of you, taking the next practical step, and discovering where an unexpected path can lead.
Listen to “Paula Blankenship: From a Kitchen Table to the Queen of Paint.”
youtu.be/oiSu4Fu8gFc
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Most video shops finish projects profitable on paper... and broke in real life.
The gap is almost always the estimate.
Crew gets added the week of.
Post takes longer than you quoted.
Travel sneaks in.
Suddenly the margin you "had" is the margin you wish you had.
@ryankoral's @studiosherpas and I have been building something for that...
BudgetMaximizer.app is built around how video production ACTUALLY works.
- Line items that speak our language (crew, gear, post, travel, licensing).
- Good / Better / Best packaging so you can upsell without rewriting the whole quote.
- Live profit-margin and variance tracking on every budget.
- Branded PDF exports with your logo, colors, and footer.
Working on Syncing with QuickBooks, FreshBooks, Xero, and GoHighLevel next.
One account across iOS and web... so the budget you start on a shoot day actually shows up on the desk Monday morning.
Quick Loom of the system in action below.
Would love your honest take if you give it a watch.
Tag the video business owners in your circle who'd find this useful...!
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Just finished a Fresh app for parents who homeschool. Keep your agenda, add subjects and children, and easily template and print offline copies. Out for iOS, and Mac coming soon! - apps.apple.com/us/app/primer…
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Andrew J. Mason retweeted
Claude Code 2.1.139 added /goal
You set a completion condition and Claude keeps working across turns until it's met
Works in interactive, -p, and Remote Control 👏
Love Brick breaker games?
Space invaders?
Today's @Replit's 10th anniversary and free build contest!
So, my entry's been porting Sweet Slam over to a free web game.
Almost done, and should be live at sweetslam.com by contest's end!
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I'm not saying you *have* to, but I AM saying that one "could" hypothetically ask Claude Code to "Pour through my @MeetGranola transcripts, and add any commitments I made to my @OmniFocus inbox." via MCP server.
One could do that.
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Friday check-in... what are you building this weekend?
I've got an Open Claw update and a side project that makes me smile every time I open the repo. That's the sweet spot.
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Something I keep noticing... the people getting the most out of AI coding tools already had a system.
When I sit down with Claude Code, the first thing I do is check my @OmniFocus projects. Not because the AI needs it... because I need it. Clarity of where I'm at in the building process and why.
GTD trained me to define outcomes before acting. Turns out that's the whole game with AI. The better you know what you want, the better the output.
Your productivity system IS your AI advantage. You just didn't know it yet.
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Andrew J. Mason retweeted
Whew. Pencils down! OmniFocus, OmniGraffle, OmniOutliner, OmniPlan—ready for OS 26 platforms! The journey designing for Liquid Glass begins. Plus, OmniFocus 4.8 is the first Omni app to tie-in Omni Automation with Apple Intelligence Foundation Models.
<omnigroup.com/blog/ready-for…>
Andrew J. Mason retweeted
oh yeah i should have linked autoresearch probably
github.com/karpathy/autorese…
(you don't "use it" directly, it's just a recipe/idea - give it to your agent and apply to what you care about.)
and the tweet about it that went mini-viral over the weekend with more context
xitter.cf/karpathy/status/203037…
I packaged up the "autoresearch" project into a new self-contained minimal repo if people would like to play over the weekend. It's basically nanochat LLM training core stripped down to a single-GPU, one file version of ~630 lines of code, then:
- the human iterates on the prompt (.md)
- the AI agent iterates on the training code (.py)
The goal is to engineer your agents to make the fastest research progress indefinitely and without any of your own involvement. In the image, every dot is a complete LLM training run that lasts exactly 5 minutes. The agent works in an autonomous loop on a git feature branch and accumulates git commits to the training script as it finds better settings (of lower validation loss by the end) of the neural network architecture, the optimizer, all the hyperparameters, etc. You can imagine comparing the research progress of different prompts, different agents, etc.
github.com/karpathy/autorese…
Part code, part sci-fi, and a pinch of psychosis :)
The Amazon vibe coding outages are all over the timeline right now... and the lesson isn't "AI coding is dangerous."
The lesson is that the engineering process still matters. Clarify the outcome. Define the next action. Review before you ship.
GTD has been teaching this for decades. Your brain is for having ideas, not holding them... and your AI is for writing code, not deciding what to build.
The humans who do the thinking well will always win. The tools just got faster.
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Vibe coding is growing up. And like any growth spurt... it's a little awkward right now.
A thread on what this week is telling us:
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On the other hand: Amazon reportedly had outages traced back to vibe-coded changes that shipped without proper review.
That's the growing pain. The barrier to building dropped. But the barrier to building well didn't drop with it.
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Andrew J. Mason retweeted
Introducing OmniOutliner 6! Modernized, beautiful outlining with new Dynamic Themes, shareable Omni Links, Apple Intelligence automation, and more. Available for Mac, iPad, iPhone, and Apple Vision Pro. Your thoughts, in order.
omnigroup.com/blog/introduci…
Yes - get after it.
A word for 2026: “Make a careful exploration of who you are and the work you have been given, and then sink yourself into that. Don’t be impressed with yourself. Don’t compare yourself with others. Each of you must take responsibility for doing the creative best you can with your own life.”
— Galatians 6:4-5 (MSG)
Ridiculously fun conversation about a lean, productive life.
What if your task manager wasn’t about getting more done… but feeling more alive? We sat down with @khemaridh to talk weekly reviews, using @OmniFocus as a personal CRM, and why “productivity” should be an accelerant of aliveness, not a checkbox contest.- theomnishow.omnigroup.com/ep…
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