@3playmedia

Making media accessibility and localization easy ✨

 Boston, MA
linktr.ee/3playmedia
Joined March 2009
  • Tweets16.3K
  • Following2.6K
  • Followers3.5K
8.1KMedia
Captions, subtitles, and dubs get a streamer into a new market. They won’t keep viewers there. Our VP of Product Growth, Erik Ducker, tells @TVBEurope why reach is today’s streaming battle and retention is tomorrow’s. Read Erik’s full take: bit.ly/4jqwX8c

Opinion: Reach is today's streaming battle. Retention is tomorrow's - TVBEurope

Erik Ducker, VP of product growth, 3Play Media, explains why localisation is important in finding - and keeping - viewers in new markets

tvbeurope.com
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The University of Florida doesn't pay for human review on every caption file. Pulse sends only high-risk files to human review, with $30K+ in predicted savings in 50 days. Full story in the replies.
"[Pulse] isn't just a caption quality tool. It's a budget strategy." Quote from Brian Smith, IT Manager, UFIT Video & Collaboration Services, University of Florida

ALT "[Pulse] isn't just a caption quality tool. It's a budget strategy." Quote from Brian Smith, IT Manager, UFIT Video & Collaboration Services, University of Florida

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See how the University of Florida uses Pulse: 3playmedia.com/case-studies/…

How University of Florida Mitigated ADA Risk and Saved Thousands

University of Florida leverages 3Play Media’s AI-enabled accuracy to mitigate ADA risk and achieve over $30,000 in savings in 50 days.

3playmedia.com
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Ready to take your content to new markets? Meet 3Play Media at #MIPCOM in Cannes, Oct 12–15, and see how our AI dubbing matches human review to your budget and quality goals. Link below. #AIDubbing
3Play Media at MIPCOM in Cannes, France on October 12-15

ALT 3Play Media at MIPCOM in Cannes, France on October 12-15

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Book a meeting: experience.3playmedia.com/ex…
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EDUCAUSE starts tomorrow and our team will be there. Want to talk Title II, captions, audio description, or translating course content? Book a one-on-one with us, Sept 29 to Oct 2. Link in replies. #EDUCAUSE #HigherEd
September 29th - October 2nd: 3Play Media at EDUCAUSE Annual Conference in Denver, CO

ALT September 29th - October 2nd: 3Play Media at EDUCAUSE Annual Conference in Denver, CO

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Book a meeting with us: experience.3playmedia.com/ex…
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IBC2026 is a wrap, and one point came up in nearly every conversation: not every video needs the same dubbing approach. Content type, budget, and audience all change the right fit, and the tech on the floor is moving fast enough to serve them. Thanks to our team in Amsterdam!
The 3Play Media team at our booth

ALT The 3Play Media team at our booth

A group of people viewing the 3Play Media demo

ALT A group of people viewing the 3Play Media demo

Our custom thought leadership journals

ALT Our custom thought leadership journals

The 3Play Media booth

ALT The 3Play Media booth

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IBC2026 starts Friday and we can't wait. Stop by booth 14.D64 to take the "Dub It Your Way" quiz and see which dubbing service level fits your content: Launch, Refine, Creator, or Studio. Want time on the calendar? Link in the comments. #IBC2026 #Dubbing #Localization
3Play Media at IBC in Amsterdam. September 11-14 at RAI at booth 14.D64.

ALT 3Play Media at IBC in Amsterdam. September 11-14 at RAI at booth 14.D64.

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Book a meeting with us: experience.3playmedia.com/ex…
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"AI dubbing" and "fully automated" don't have to mean the same thing. You pick how much human review a project needs. Reviewers check timing, accuracy, and audio before delivery, so the budget follows the stakes. Full video linked in the comments.
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Watch the full video: youtube.com/watch?v=1G3E2evX…

AI Dubbing vs. Traditional Dubbing: Cost, Speed, and What's Actually...

AI dubbing has changed what multilingual video is actually within r...

youtube.com
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30M+ hours watched: our AI-voiced dubs saw 24% higher average view duration than the original English. Audiences are embracing AI dubbing — when trained linguists shape voice, tone, and timing. See it live at IBC 2026, Amsterdam, Sept 11–14. Press release in comments.
Bar chart showing AI-voiced dubs outperforming English source. Text reads +24% Average View Duration on YouTube, in a two month period across 8 languages.

ALT Bar chart showing AI-voiced dubs outperforming English source. Text reads +24% Average View Duration on YouTube, in a two month period across 8 languages.

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Read the press release: 3playmedia.com/news/new-data…
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We are once again heading to Amsterdam for IBC from September 11-14. Visit 3Play Media at Booth 14.D64 to see how closed captions, audio description, and localization can grow your stream's global reach and revenue. Book a meeting with our team at the link below 👇
3Play Media at IBC2026 in Amsterdam, September 11-14

ALT 3Play Media at IBC2026 in Amsterdam, September 11-14

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Learn more and schedule a meeting: experience.3playmedia.com/ex…
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Search engines can't watch your videos, only read them. Captions and transcripts drive YouTube SEO, and AI dubbing extends your reach into new-language searches with way less competition. Our latest tips break down what to fix first, linked in the comments.
Blog: Optimized video for YouTube SEO, 9 tips to grow your channel.

ALT Blog: Optimized video for YouTube SEO, 9 tips to grow your channel.

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Read the blog: 3playmedia.com/blog/9-quick-…

YouTube SEO Strategy: Tips to Boost Your Search Ranking

Captions and transcripts can be a marketer's best friend when it comes to YouTube SEO. Learn how to optimize your web video strategy with our YouTube tips.

3playmedia.com
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You shouldn't have to manually flag every video that needs audio description. Erik Ducker shows how Pulse can automatically route high-need videos to 3Play for remediation. Full webinar recording in comments.
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Watch the webinar recording: 3playmedia.com/events/wbnr-0…

New from Pulse: Audio Description Built for Title II Compliance

This session provides an update on how 3Play Media's Pulse solution solves for audio description compliance at scale.

3playmedia.com
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